There is a rather outdated assumption that art and commerce are two separate entities. The reality, however, is that many successful businesses promote themselves by making use of art. Think about commercials, magazine ads, or even exciting websites. Don’t these marketing tools feature art? Many commercials are short stories brought to life in a visual medium. Magazine ads may make use of artistic renderings or photographs to engage with a customer beyond facts and figures, and successful websites make use of a variety of artistic media including videos and photographs.

Rather than being separate as many people still believe, art and commerce seem to be inextricably linked. You should, therefore, ensure that your marketing efforts contain some elements of artistry, and the first step to accomplishing this goal may be contacting Doug Davis and his Dallas digital photography studio D² Studios. Whether you need an artistic eye, creative concepts, or technical knowledge, Doug can put his years of experience to work for you, helping you promote your business in a way that will speak to your customers in a new and impactful way.

Is Your Business Photogenic?

A website is often the nucleus of a business. It provides customers a way of learning more about your services or products and gives them a way of getting into contact with you. However, a website should be about more than information. By itself, information will overwhelm or bore the casual visitor to your website.

Thankfully, you can break up big blocks of text and spruce up your homepage with photographs. However, there is more to photography than pointing and shooting. An experienced photographer like Doug has developed an eye for interesting angles and lighting conditions that can take an ordinary image and make it extraordinary. Doug can create tone in his photographs and inspire emotional responses, which may prove valuable in the establishing your brand identity and taking your website from an information storage bin to a representation of what your company truly stands for.

About Doug Davis: Doug Davis provides commercial photography and videography services to a wide range of commercial clients in the Dallas TX area. His studio space, D² Studios, exudes the artistry and creativity that defines his work. If you are in need of photography or videography services, contact D² Studios by calling 214.746.6336.