Craft shows pop up all around during the few months before the holidays, and there all are sorts of things to purchase as gifts, whether it be soaps, shampoos, and lotions made with all-natural ingredients; hats, gloves, socks, and scarves hand-knitted, wooden knick-knacks, holiday decorations, and so much more. With the internet, many of these same people you see selling their wares at craft shows, also sell their goods online. If you are one of these people, you may need a professional product photographer.

What is a Product Photographer?

Product photography is a type of commercial photography that focuses on taking pictures of products for brochures, websites, catalogues, billboards, and more. A product photographer uses techniques to showcase the products in an accurate, appealing manner. They can make the product come to life, so to speak, by highlighting the color, details, shape, or other features, to encourage the viewer to purchase the product.  Some of what a product photographer does is:

• Represent the product accurately, honestly, and without distortion.
• Feature the product in the proper lighting, preferably using soft shadows with no reflections.
• Photograph a range of products.
• Capture the essence of the product and convey it through images.
• Make the product “pop” or look so tempting that the viewer feels the need to buy it.

Do You Have a Product for Sale?

No matter your product, if you are showcasing it at a craft show or selling it on the internet, a professional photo can help increase sales. Product photography is used to promote and sell your product. The right photograph can be crucial when promoting a product’s various features, benefits, and style.

ABOUT YOUR DALLAS, TX, PROFESSIONAL PHOTOGRAPHER:

Doug Davis has been producing professional, engaging videos and product, food, and lifestyle photography from his Dallas, TX, studio for more than 20 years. D-Squared Studios is located at 4312 Elm Street, Dallas, Texas, 75226. Contact our office at (214) 746-6336 or email Doug at doug.davis@d2studios.net.