When you’re a business in a crowded marketplace, you have to have a solid product to stand out. You have to know who you are and what you do. That’s especially true of the bar and restaurant industry. People have so many options when it comes to grabbing a pint or splitting an appetizer. One way to ensure that hungry patrons choose your establishment over another is by delivering quality service and product, every time. If you can execute well, you’ll have customers coming back for more. The second step you can take to drive business involves your marketing. Are you getting people in the door to see how incredible you are? High quality marketing materials like photography and videography can define your brand and persuade potential customers.

High Quality Beverage Photography will Keep Your Happy Hour Happy

Offering a great happy hour special is one way to drive business during off hours. Another way to tempt customers is with highly appealing beverage photography. A sumptuous-looking cocktail or a frosty beer can create a sensory experience that onlookers won’t ignore. How do you produce high-quality beverage photography? That’s where a professional can help. Executing beverage photography is no easy task.

Professional Photographers Can Execute Tricky Beverage Pictures

There are a number of reasons why beverage photography presents such a challenge. Water creates a light refraction that can skew the image. Cloudy ice doesn’t look great on camera. Plus, the ingredients that comprise the drink may only have optimum visual appeal for a short time frame. You need a team that can execute within this short timetable. A professional photographer knows what to look out for, as well as who he or she can trust to help with the job.

Doug Davis Is Your Beverage Photography Go-To

If you need help sprucing up your beverage photography, talk to Doug Davis of D-Squared Studios. Doug has over 20 years of experience helping brands large and small keep their happy hours happy. Excellent media can do so much to help your business stand out in a crowded space. To learn more about availability and booking, contact D-Squared Studios in Dallas, TX at 214-746-6336 today.