Why Is Direction So Important for Branding?
You know good content when you see it. Whether it’s a video or image, a piece of media that catches…
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What People Get Wrong About Lifestyle Photography
Lifestyle photography is an essential component of branding. It’s a relatable style of photography that focuses on people to make…
Which Medium Should I Use?
Marshall McLuhan once said, “The medium is the message.” This refers to the idea that the way you present information…
How Videography Can Help Your Business
Every brand needs images that capture its services and products. To attract new business, you have to be able to…
The Secret to Quality Food Photography
A great meal creates a memorable experience. The sight, smell, taste, and even sound of a perfectly assembled dish can…
How to Get Product Photography Lighting Just Right
If your business relies on selling a product, including visuals of that product in your marketing campaign or website materials…
Does Your Website Media Need More Variety?
Despite ever-increasing Internet speeds, the process of getting users to your website and converting them into clients or customers can…
You Need a Director on Your Next Creative Project
When you hear the word “director,” your mind probably conjures an image of a bossy person wearing a beret and…
Invest in Professional Photography for Your Website, Not Social Media
If you’re on top of your marketing game, your company probably presents itself on a variety of platforms. You may…
Going Big with Your Marketing? Hire a Professional Photographer!
Have you decided that the next step in growing your business is to make a huge marketing statement? Whether that…